Small Business Management
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Where Everybody Knows Your Name: Cheers to Subtle Self-Promotion

When people hear "self-promotion," they often envision someone who continually toots his or her own horn. However, this mentality is skewed. In fact, for a true example of successful self-promotion, look no further than the theme song from the '80s hit sitcom, "Cheers." Read on to learn why your career success depends on everyone knowing your name.
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